The face in the Moon is made of lava flows 3 billion years old. Different cultures see a rabbit, a woman, a toad, or a man carrying sticks.

The dark maria are the same shapes for every human being on the planet, the Moon has kept the same face turned toward us for far longer than we've existed. What differs is the story. East Asian traditions overwhelmingly see a rabbit; the Chang'e 4 rover was named Yutu, jade rabbit.